Jessika Goldstein joined the Waggener Edstrom Worldwide Consumer Marketing Practice in May 2006 and currently works on the HTC and Texas Instruments, DLP Products accounts. She specializes in creating consumer initiatives for clients, which includes cultivating relationships with lifestyle and consumer media.
Throughout her career, she has developed expertise in a collection of marketing communication activities and programs and is an experienced public relations writer and planner.
She has helped clients such as Canon USA, Microsoft, Texas Instruments, DLP Products and HTC successfully launch consumer products including high-end cameras, multiple cell phones, HDTVs, display projectors, personal navigation devices, coffee makers and more. Highlights of her work include placements in outlets such as Wired, MTV.com, Maxim, InStyle, XXL, Forbes, Men’s Health, Conde Nast Portfolio, BusinessWeek and ABC News. Jessika has also aided in the planning and development of major press events, tours and trade shows across the country to help generate brand awareness and development.
Before taking her current role, Jessika worked in fashion PR for Nordstrom and marketing and events for local fashion boutiques on the West Coast. She also led the PR launch of Potenza, the caffeinated water beverage. In addition, Jessika has a broad background in nonprofit PR and has worked with HIV Alliance, the Cascades Raptor Center, Humane Society, Washington Women in Need, and the Red Cross.
She has a bachelor’s degree in public relations journalism with a minor in communication studies from the University of Oregon. In her spare time, you can find her exploring the outdoors with her Siberian husky or expressing herself through art, fashion and interior design.